Family Day proposal system

Sentosa packs that turn event leads into island spend

Four scalable concepts for 100, 500, 1,000 and 2,000 pax, built around Sentosa venues, attractions, hotels and trackable guest journeys.

Lead conversion Attraction yield Hotel nights F&B spend

Slide 6 decoded

The submission is asking for a scalable operating model, not a single party idea.

Every pack needs to answer the same evaluation checklist at a different guest count: concept, programme, family engagement, guest flow, staffing, AV, fringe games, F&B, crowd control, queue flow, safety, weather and commercial tiers.

Creative Theme, activities, family engagement, guest journey

Operational Manpower, stage, AV, queues, crowd movement

Safety Risk plan, first aid, weather, emergency response

Commercial $27 tier, $80 tier, add-ons and value-added services

The commercial answer

Sentosa should see every referred lead as a spend map across the island.

Event package Attractions F&B Hotels Return visits

Our role is to package the family day so the buyer sees one simple proposal while Sentosa captures more spend per guest and more reasons for families to stay longer.

Venue and attraction intelligence

These are the assets the programme system should route demand through.

Palawan Green 4,670 sqm sea-view turf, official capacity for 1,000. Best anchor for 500-1,000 pax.

Sapphire Pavilion Open-air oceanfront pavilion. 450 seated / 700 standing, expandable with alfresco and beach front.

HyperDrive Asia's first indoor electric go-kart circuit, all-weather and easy to slot into rotations.

Skyslides and Skypark New 44m dry slides plus Skybridge, Giant Swing and Bungy for older kids and thrill routes.

Research basis: official Sentosa venue, attraction and hotel pages accessed 1 July 2026.

Pack architecture

One operating system, four commercially distinct ways to sell Sentosa.

100 Island Insider Quest

Premium small-group family trail with hotel and attraction privileges.

500 Palawan Play Circuit

Rotating festival village across Palawan Green and The Palawan.

1,000 Siloso Carnival Day

Large beach carnival with pavilion base, stage moments and paid attraction loops.

2,000 Island-Wide Family Festival

Multi-node event that turns Sentosa into a guided family playground.

100 pax concept

Island Insider Quest

A hosted, high-touch family day for leadership teams, VIP clients or premium staff groups.

Base: Sapphire Pavilion or hotel function space.
Flow: welcome brunch, family challenge trail, two attraction rotations, sunset prize moment.
Spend lift: hotel stay extensions, F&B credits, family attraction upsells.

Low crowd risk High perceived value Best for premium leads

Palawan Green event lawn beside the beach

500 pax concept

Palawan Play Circuit

A contained family festival on Palawan Green, with timed loops into HydroDash, HyperDrive, UltraGolf, Splash Tribe and Palawan Food Trucks.

Arrival bands Challenge zones Attraction slots Food truck spend Finale

1,000 pax concept

Siloso Carnival Day

A larger beach carnival anchored by Sapphire Pavilion and Siloso Beach, with family missions that push guests into paid attraction and F&B clusters.

MorningBeach arrival, carnival lanes, kids' check-in

MiddayHydroDash, HyperDrive, Nestopia, Luge-style rotations

EveningStage finale, dinner vouchers, hotel-stay conversion desk

Skypark Sentosa high-adventure attraction

2,000

Island-wide concept

Family Festival Across Sentosa

A multi-node programme across Palawan Green, Siloso Beach, Sapphire Pavilion, Skypark and partner hotels. Guests do not queue for one mega activity; they move through timed zones with spend triggers at each stop.

Palawan Green base Siloso beach sports Skyslides thrill route Hotel recharge hubs

Guest journey

The mechanic is designed to maximise dwell time and spend without making the guest feel sold to.

01Pre-event booking

Family profile, attraction preferences, hotel interest and dietary needs captured before the event.

02Arrival wallet

Wristband or digital pass bundles meal credits, timed attraction slots and sponsor offers.

03Rotating missions

Families complete missions across venues, preventing crowd pileups and exposing more island tenants.

04Conversion desk

Hotel, F&B and return-visit offers are positioned as rewards, not hard-sell counters.

Operations and risk

The larger the pack, the more the programme becomes a crowd-routing design problem.

Manpower model Registration, zone captains, attraction liaisons, queue marshals, first aid, lost-child desk and transport coordinators.

Queue control Timed colour bands, family mission cards, distributed prize mechanics and attraction pre-booking.

Weather plan Indoor and sheltered pivots through HyperDrive, hotel spaces, pavilions and staggered dining windows.

Safety plan Age and height checks, water safety for HydroDash, first aid points, evacuation routes and emergency comms.

Village Hotel Sentosa pools and hotel buildings

Hotel partnership engine

Hotels make the lead worth more before and after event day.

Bundle optional room blocks, day-use recharge spaces, breakfast extensions, pool access, spa credits and family staycation offers with hotel partners such as Village Hotel, Oasia, The Outpost, Shangri-La Rasa Sentosa and RWS hotels.

Stay extension F&B breakfast Pool access Family rooms Post-event offer

Commercial proposal

Keep the public offer simple, then let Sentosa capture optional spend.

$27 Core Family Day Pack

Event concept, basic games, family mission, registration, emcee-light stage moment and value voucher framework.

$80 Premium Island Pack

Core pack plus enhanced fringe, richer theming, curated F&B, attraction routing, larger staffing and stronger finale.

+ Spend Multipliers

Attraction passes, hotel blocks, F&B credits, branded merchandise, media capture, transport, premium cabanas and post-event return offers.

The client buys an event. Sentosa receives a designed funnel for more paid activity per family.

Shangri-La Rasa Sentosa beachfront resort

Recommended next move

Take two concepts into commercial costing and partner allocation.

Shortlist Palawan Play Circuit for 500 pax and Siloso Carnival Day for 1,000 pax first. They are big enough to prove island spend, but contained enough to cost and operate quickly.

Confirm target buyer segments Lock attraction allotments Price hotel and F&B bundles Build final proposal pages